In my role as a designer at Inmedia, I have created a range of video content aimed at both informing internal audiences and showcasing the company’s capabilities and visual standards. These videos cover diverse topics such as health, sports, travel, cooking, workplace safety, responsible mobile use, and productivity, providing valuable and engaging content for employees across different organizations.
The content is distributed through internal corporate channels and updated three times per week, requiring a strong balance between creativity, efficiency, and consistency. Beyond delivering information, these videos also serve as a way to promote Inmedia’s visual quality, attention to detail, and approach to content creation.
I was responsible for the entire creative process—from scripting and conceptualization to the final graphic execution of each piece. This included defining a new visual identity for the content, establishing guidelines for color palette, typography, layout, and overall visual language. I also handled video and image editing, motion graphics, and composition to ensure each video was clear, dynamic, and aligned with the brand’s positioning.
This experience highlights my ability to lead creative projects end-to-end, develop cohesive visual systems, and produce high-frequency content that is both informative and visually impactful.
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A modern cattle-inspired symbol designed with clean lines and subtle details to create a bold and recognizable identity. The final mark balances minimalism and character, giving the brand a strong and premium presence.
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BooSend — Video Explainer SaaS
Video explainer creado para comunicar el producto y propuesta de valor de BooSend a través de recursos visuales limpios, motion graphics y animación dinámica.
Explainer video created to communicate BooSend’s product and value proposition through clean visuals, motion graphics, and engaging animation.