We heard reels are back in, so here's our latest! Showing off some of our most favorite projects to date.
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Sunbase | Packaging Design
Sunbase is a sunscreen brand built for the everyday, lightweight, effortless, and designed to feel like a natural part of your morning. The challenge wasn't just to make a beautiful product. It was to make sun protection feel like something you'd want on your shelf.
The packaging concept centers on a single sculptural gesture: a sun-petal lid cast in warm gold, sitting atop a hand-sized frosted amber jar. The form is intentional, round enough to feel held, weighted enough to feel considered. Nothing about it reads clinical. Everything about it reads ritual.
Shot across three environments, floating in water, held in sunlit hands, and staged in muted sepia — the campaign imagery was art-directed to show the product as an object worth living with, not just a formula worth using.
Sunbase doesn't protect you from the sun. It helps you meet it.
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“Warning: May cause excessive slurping. And brand envy.”
We teamed up with CIAO! to stir the pot, literally. From gooey macaroni logos to slurp-happy doodles and packaging that screams “I’m not sharing,” this pasta-to-go brand doesn’t follow rules… just noodles.
Add a pop-up that looks like your childhood lunchbox collided with a street cart in Rome, and boom, you’ve got flavour with a side of FUN.
Pasta? Packaged. Branded? Bold. Vibes? Al dente.
Just another day in the kitchen. 🍝🧡
Seeing my design work displayed on the side of a San Francisco Muni bus fills me with immense pride and joy. There’s something incredibly special about witnessing a project you poured your creativity into as it moves through the city, reaching so many people in their everyday lives.
Collaborating with the Creative Youth Awards over the past few months for their upcoming celebration has been one of the most rewarding experiences of my career. Knowing that my designs are helping to amplify their mission and celebrate young talent is incredibly fulfilling, and seeing the bus ad out in the world has made the entire journey even more meaningful. Moments like these remind me why I love what I do as a designer.