CIAO! – Brand Identity & Packaging

“Warning: May cause excessive slurping. And brand envy.”

We teamed up with CIAO! to stir the pot, literally. From gooey macaroni logos to slurp-happy doodles and packaging that screams “I’m not sharing,” this pasta-to-go brand doesn’t follow rules… just noodles.

Add a pop-up that looks like your childhood lunchbox collided with a street cart in Rome, and boom, you’ve got flavour with a side of FUN.

Pasta? Packaged. Branded? Bold. Vibes? Al dente.

Just another day in the kitchen. 🍝🧡