Freelance Marketing Strategists in MissouriFreelance Marketing Strategists in Missouri
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승현 이's avatar
승현 이
St Charles, USA
Brand Strategist & Marketing PM
Brand Strategist & Marketing PM
Cover image for [adidas: Instagram + Activations] adidas Korea: Turning Offl...
[adidas: Instagram + Activations] adidas Korea: Turning Offline Energy into Social Stories For the past few seasons, I’ve been leading social for two adidas Korea Instagram channels — one for performance, one for Originals. My sweet spot is where brand, content, and operations meet: translating global assets and live events into local stories that actually resonate with people in Korea. From marathons and product launches to private community events, I plan how each moment will live online before it happens offline. That means one-take interviews, story formats that fans love to tap through, and wrap-up content that keeps the buzz going long after the event is over. This work has been about more than just posting: it’s about building a system that keeps a global brand human, local, and consistent over time.
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Cover image for [Dream Theater: Insurance Gen Z Pop-up] Making Insurance Fee...
[Dream Theater: Insurance Gen Z Pop-up] Making Insurance Feel Like a Dream (Literally) Insurance isn’t the easiest category to make lovable — especially for Gen Z. With “Dream Theater,” I joined an insurance brand’s journey to rethink how they show up to younger audiences through an experiential pop-up. Instead of pushing products, we built an immersive space around dreams, goals, and “future me” moments. My role focused on the strategy and storytelling side: understanding Gen Z behavior, mapping the customer journey in the space, and making sure every touchpoint — from leaflets to digital signage — felt cohesive and emotionally grounded. The result? A pop-up that drew consistent foot traffic, triggered social conversations, and was later featured as a standout case of Gen Z-focused brand activation.
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120
Cover image for [Gen Z Game Pop-up: Lucky Mercenary] A Game-Inspired Pop-up ...
[Gen Z Game Pop-up: Lucky Mercenary] A Game-Inspired Pop-up Where Almost Everything Sold Out For a Gen Z-focused game IP, we set out to answer a simple question: “What if the world inside the game could be experienced as a real shop?” I led the campaign planning and PM work for the “Lucky Mercenary” pop-up, where in-game characters and items were translated into limited-edition merchandise. We designed the spatial flow like a real-life quest — from entrance, to display, to checkout — and fans responded immediately: pre-order slots sold out within minutes and daily visitors turned into daily buyers.
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167
Cover image for [Disney+ Uncle Sam-sik Pop-up] From Screen to Street: Bringi...
[Disney+ Uncle Sam-sik Pop-up] From Screen to Street: Bringing a Hit K-Drama into the Real World When Uncle Sam-sik, a Disney+ original series, started gaining serious buzz, the question became: how do we keep that momentum going beyond the screen? I worked as PM on an experiential pop-up that extended the drama’s world into a physical space. We designed a store that felt like stepping into the story, and paired it with a highly shareable hashtag event. The result: tens of thousands of visitors, a strong participation rate in the SNS event, and coverage in lifestyle and branding media. I love projects like this because they sit at the intersection of content, space, and community — all things I care deeply about.
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116
Marketing Strategist(5)
Shanel Sibaja's avatar
Shanel Sibaja
Kansas City, USA
Optimized web design and marketing strategy
Optimized web design and marketing strategy
Cover image for Marketing and Design Portfolio
Marketing and Design Portfolio
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4
Cover image for Web Design Portfolio
Web Design Portfolio
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12
Cover image for UGC Portfolio
UGC Portfolio
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15
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Marketing Strategist(3)
Victor Morales Becerra's avatar
Victor Morales Becerra
Kansas City, USA
Create something meaningful. 🌎
5.0
Rating
1
Followers
Create something meaningful. 🌎
Cover image for Michigan Immigrant Youth Conference
Michigan Immigrant Youth Conference
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13
Cover image for Driving Our Future
Driving Our Future
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9
Cover image for Randy Lopez for USD500
Randy Lopez for USD500
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16
Cover image for youth organizing insititute branding.
youth organizing insititute branding.
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11
Marketing Strategist(1)
Kelcyn Newton's avatar
Kelcyn Newton
Joplin, USA
Creative Digital Marketer
Creative Digital Marketer
Cover image for Full Blast
Full Blast
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6
Cover image for Rise Up Mafia
Rise Up Mafia
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7
Cover image for Pinnacle + Rift
Pinnacle + Rift
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5
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Marketing Strategist(1)