Freelance Market Researchers in Lagos

Freelance Market Researchers in LagosFreelance Market Researchers in Lagos

Projects People

Ifeoma (Eephomaa) Edu-Aniobi

Executive Assistant | Data Analyst | Brand Strategist

New to Contra

Executive Assistant | Data Analyst | Brand Strategist

Cover image for Project: FourX Properties - Company

Project: FourX Properties - Company Profile & Pitch Deck Goal: Create a comprehensive, professional company profile for a Nigerian real estate investment firm to attract investors and clients. My Role (Executive Assistant): • Gathered and synthesized company information, leadership bios, project details, client testimonials, and performance metrics • Structured content into a logical, compelling 20-slide narrative • Designed a polished, visually stunning presentation using PowerPoint/Canva • Ensured brand consistency, accuracy, and executive-ready quality • Delivered a turnkey deck ready for investor pitches and client presentations Key Highlights: • 20-slide professional company profile • Featured projects: Omole Phase 1 (5-bedroom terrace, 450M), Magodo Luxury Terraces • Leadership team bios with credentials (CEO: Land Survey & Estate Survey, CFO: Finance) • Performance metrics: 15-20% appreciation (Victoria Island), 6-8% rental yields • Awards: Top 10 Luxury Real Estate Developers in Lagos, Best Terrace House Design 2023 • 200+ staff strength, 19+ house locations, CAR Insurance coverage Tools: PowerPoint · Canva · Google Workspace · Microsoft 365 · Notion · Zoom · Asana

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Cover image for VELA is a D2C wellness

VELA is a D2C wellness brand seeking to enter the (78B sleep aid market. However, the market is dominated by generic solutions for the "average" user treating a stressed CEO and a tired nurse as the same problem. The client needed to understand why they should exist and where they could win. The market was ignoring the "circadian orphan" the night shift worker whose biology is fighting their schedule. I led a deep research competitive and market analysis to uncover the strategic white space. My deliverables included: 1. Market Sizing & Segmentation: Analyzed the total addressable market ()78B) and identified the specific segment (4.5B) that was being ignored by major players like Calm and Olly. 2. Competitive Quadrant Mapping: Positioned key competitors (sleep aids, meditation apps, nutraceuticals) to visualize the market landscape and identify gaps. 3. Audience Deep Research: Developed a detailed persona Maria, a 34-year-old ER nurse to humanize the target user, mapping her daily reality, frustrations, and specific needs (schedule syncing, rapid onset, clean awakening). Strategic Recommendations: Synthesized findings into actionable imperatives for the client: i. Product: A "clock smart" formulation (micro dose melatonin + adaptogens) prioritizing clean awakening over sedation. ii. Positioning: Not a "sleep aid," but a "Circadian Performance" brand. iii. Go-to-Market: A B2B2C model, partnering with hospitals and logistics companies where fatigue is a safety issue. A clear, data-backed strategic blueprint that gave VELA a unique, defensible position in the market. The client walked away with a defined target audience, a differentiated product concept, and a specific go-to-market strategy that leverages employer partnerships, setting them apart from the generic sleep aid competition.

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Cover image for Executive Assistant Support (Weekly)

Manage emails,

Executive Assistant Support (Weekly) Manage emails, schedule meetings, organise calendars, follow up on tasks, draft communications for busy founders

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63

Cover image for Data Report & Dashboard Summary

Take

Data Report & Dashboard Summary Take their raw business data; sales, social, website and turn it into a clean, readable summary with insights and recommendations

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Market Researcher(2)

Product designer (UI/UX) for early-stage startups.

Product designer (UI/UX) for early-stage startups.

Cover image for EviChat: AI-Powered Eviction Guidance

EviChat: AI-Powered Eviction Guidance

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Cover image for Growcer App- Product Design Case Study

Growcer App- Product Design Case Study

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4

Cover image for Real Estate Investment Mobile Application

Real Estate Investment Mobile Application

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3

Cover image for Digital Ads Web-application

Digital Ads Web-application

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2

Market Researcher(2)

proLagos, Nigeria

I Build Product & Lifecycle Retention Systems That Convert

$5k+: Earned

3x: Hired

5.0: Rating

21: Followers

I Build Product & Lifecycle Retention Systems That Convert

Cover image for Trial Onboarding Analysis Across 6 B2B SaaS Companies

Trial Onboarding Analysis Across 6 B2B SaaS Companies

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13

Cover image for Email Deliverability Audit & Lifecycle Strategy

Email Deliverability Audit & Lifecycle Strategy

3

16

Cover image for End-to-End Clinical Assessment & Marketing Automation System.

$1.4K+ earned

End-to-End Clinical Assessment & Marketing Automation System.

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16

Cover image for Lifecycle Campaign Redesign and Implementation

$800 earned

Lifecycle Campaign Redesign and Implementation

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14

Market Researcher(1)

Oluwatobi Ilawole

UI/UX Designer and Framer Expert

5.0: Rating

4: Followers

UI/UX Designer and Framer Expert

Cover image for Blaze mobile app design

Blaze mobile app design

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6

Cover image for Consulting Firm Website Redesign

Consulting Firm Website Redesign

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4

Cover image for Home service provider app (Case study)

Home service provider app (Case study)

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10

Cover image for Tobams group website design

Tobams group website design

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10

Market Researcher(1)

Delivering Your End-to-end Content Needs! 🚀

Delivering Your End-to-end Content Needs! 🚀

Cover image for What is Hospitality Management?

What is Hospitality Management?

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Cover image for Are NFTs getting out of hands?

Are NFTs getting out of hands?

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11

Cover image for Data Warehouse, Data Lakes, Data Marts

Data Warehouse, Data Lakes, Data Marts

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11

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Market Researcher(1)

Oluwaseyi Oshin

Google Analytics 4 | GTM| Google Business Profile| Local SEO

Google Analytics 4 | GTM| Google Business Profile| Local SEO

Cover image for Resolving Google Merchant Center Product Disapproval Issues

Resolving Google Merchant Center Product Disapproval Issues

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Cover image for In this project, I optimized

In this project, I optimized a candidate’s resume, cover letter, and LinkedIn profile for a competitive sales position. I began by analyzing the job description to extract essential ATS keywords and recruiter priorities. The resume was redesigned with a clear structure, impactful metrics, and modern formatting that ensures ATS compatibility. A tailored cover letter was crafted to highlight relevant achievements and value. Finally, the LinkedIn profile was optimized with keyword-rich sections and a strong professional narrative to improve search visibility and recruiter engagement.

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Cover image for Helped a local business recover

Helped a local business recover a suspended Google Business Profile and restore online visibility. Conducted a full suspension review, corrected profile issues, and successfully reactivated the listing. Performed a comprehensive local citation audit, fixing inconsistent NAP data across directories to improve trust and rankings. As a result, the business regained its Google presence, improved local search visibility, and started receiving more calls and customer inquiries through local SEO optimization.

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Cover image for Implemented advanced tracking using Google

Implemented advanced tracking using Google Analytics 4 and Google Tag Manager to integrate Meta Pixel and Meta Conversions API. Configured purchase and lead events, ensured accurate attribution, reduced data loss from browser restrictions, and enabled reliable conversion tracking to improve campaign optimization and marketing performance.

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Market Researcher(1)

Product & Brand Designer

Product & Brand Designer

Cover image for Sprinsentia • E-commerce Website Design

Sprinsentia • E-commerce Website Design

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9

Cover image for Quidroo • Web App UI/UX Design

Quidroo • Web App UI/UX Design

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Springsentia: Brand Identity Design

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Menopays • Fintech Brand Design

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Market Researcher(1)

Sulaimon Salako

UX Writer | Content Designer | Product copywriter

UX Writer | Content Designer | Product copywriter

Cover image for Helping Bukable launch with product and website copywriting

Helping Bukable launch with product and website copywriting

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Cover image for Solving Tribes.AI's incomplete signup problem

Solving Tribes.AI's incomplete signup problem

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Cover image for Driving mobile app adoption with conversion copywriting

Driving mobile app adoption with conversion copywriting

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Market Researcher(1)