Brand Film & B2B Video Editor for Interviews and Launches
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Brand Film & B2B Video Editor for Interviews and Launches
Most outdoor brand videos look the same.
Beautiful mountain. Golden hour. Someone breathing in the view.
Columbia Sportswear could have been that.
But the brief was simpler. Remind people why they go outside. Not the gear. Not the destination. Just the feeling.
So that's what I chased in the edit. Anything that felt like a commercial I pulled back. Anything that felt like a real moment, I kept.
Honestly it's my favourite kind of brief, when the brand trusts the story enough to just let it go. That's when the edit gets out of the way and something real comes through.
Working on something like that? I'd love to hear about it.
Freelance brand editor based in the Netherlands, working with US and European teams.
I build Framer sites for people who care about design.
Introducing my 9th Framer template: Receivio®. Not your typical SaaS template. Demo (https://receivio.framer.media)
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Something new is online and I'm very happy to share it.
Introducing Guidy, an interactive Brand Book & Guidelines template for creatives. Showcase colors, logos, typography, imagery and assets in a way more fun way.
Demo: https://guidy.framer.website