Projects in Los AngelesProjects in Los AngelesBad Cat Pickleball is a Shopify e-commerce website for a sports product brand. The work focused on creating a clear, energetic, and easy-to-shop online presence that supports product discovery, brand credibility, and direct online purchasing.
The website was built to support ecommerce sales while also connecting the brand to its Amazon Prime purchase path. This gave customers more flexibility in how they buy, while keeping the brand experience clear and consistent.
The project included Shopify website design, ecommerce structure, product presentation, visual hierarchy, mobile layout direction, and purchase-path support. The goal was to make the brand feel more professional, easier to navigate, and ready for both direct website shoppers and Amazon-connected buyers. I managed the full social media presence for an amateur boxing event in Los Angeles.
I was responsible for the event’s social media from planning to execution, including content strategy, content creation, promotional graphics, posting, audience engagement, and overall online promotion.
I developed content ideas, created promotional materials, managed Instagram, coordinated communication around the event, and helped build awareness leading up to the show.
This project gave me hands-on experience managing social media for a live event from start to finish and balancing creative work, promotion, and fast-paced event coordination.
I’m currently open to Social Media Management, Content Creation, and Event Marketing projects. 
