I've shared some 375ai work this week already, but there's one part of this project I keep coming...

I've shared some 375ai work this week already, but there's one part of this project I keep coming...I've shared some 375ai work this week already, but there's one part of this project I keep coming...

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Nick Zoutendijk

pro

• 1d

I've shared some 375ai work this week already, but there's one part of this project I keep coming back to: watching the same logomark hold up everywhere.

When I was designing it, I was mostly worried about the small stuff, whether the mark would still read as an app icon or a favicon. Then a few months later it's 20 meters wide behind a speaker at an investors conference, and somehow it still feels like the same brand.

The video shows how the mark is built, next to the actual lidar scans the product makes. That's where the dot pattern came from in the first place, so it never felt like decoration to me.

Curious how other designers approach this: do you start from the smallest size a logo has to survive at, or design the big version first and scale down?

logodesign brandidentity motiongraphics Brand Design Adobe Photoshop Cinema 4D

Maty Sandoval

max

• 12h

The part about worrying whether it reads as an app icon first is such an underrated design constraint. Did you stress test the mark at favicon size early on, or was that a later refinement pass?

Bella Brillantes

pro

• 21h

Awesome work!

Nigar Naghdaliyeva

pro

• Jul 14

For this challenge, I created KUMO, a playful toy brand from scratch 🧸✨

I designed the toy characters, developed the branding, created custom mockups, and designed a website to bring the whole world together. I used Envato throughout the creative process for visuals, assets, experimentation, and refinement, while Suno helped me create the background music 🎵

From the toys to the website, I wanted every detail to feel playful, cohesive, and part of the same nostalgic world.

X post: https://x.com/Naghdaliyevaart/status/2077058839824716106?s=20

envatochallenge envatoai aivideo AI Art Brand Design Video Editing ChatGPT Envato Suno AI

Aru Mukash

pro

• Jul 14

so cool!!

Ferroz Productions

• Jul 14

Static product visuals // Blank Street

Creative Design Adobe Photoshop

Chidera Achu

• Jul 14

Nice work

David Castillo

• Jul 14

Logo for a green hydrogen company. A logo is only the beginning.  For Rand Hydrogen, we designed a visual identity that works across the website, investor deck, and physical applications in the real world — including containers and tanks. The goal was to create a logo system that feels strong in every environment, from digital to industrial. Read the full case study on @Contra: contra.com/p/rand-hydrogen

Maty Sandoval

max

• Jul 16

The negative space cut through the mark reads as both a droplet and a lightning bolt depending on how you look at it, smart for an energy brand. Was getting it to hold up on physical tanks and containers the hardest part, or did the digital applications give you more trouble?