Boost Your Brand: TikTok Strategy & Content Creation ExpertiseBoost Your Brand: TikTok Strategy & Content Creation Expertise
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One of my favorite recent projects I worked on was with Boop, where I helped lead content creation, TikTok strategy, video editing, motion design, copywriting, community engagement, creator sourcing, and social growth strategy.
A huge focus for me was building content that felt platform native and story driven rather than overly branded. From content systems in Notion to hook strategy, retention focused editing, analytics reporting, and creator collaborations, this project really blended both the creative and strategic side of what I love doing.
I also helped shape content around travel storytelling, audience engagement, and scalable social systems designed for growth across short form platforms.
Excited to finally share more of the work behind the scenes.
Dylan's avatar
Contra logo
So cool and so clean! 🛫
Jen's avatar
Thank you!! 🙌
Zain's avatar
Cleann 🫧
Jen's avatar
Appreciate it 🙌
Madob 's avatar
Nice work!
Jen's avatar
Thank you!
Vyudu's avatar
Platform native over overly branded is the entire growth thesis for content in 2026. Travel storytelling especially loses the second a creator tries to make it look like an ad. Boop reads like it earned its audience instead of buying it. The Notion driven hook system is the part...
Jen's avatar
Really appreciate this perspective. That was honestly one of the biggest goals with Boop, making the content feel native to the platform first while still building trust in the product naturally through storytelling.
And completely agree on the hook system. A lot of the...
Anita's avatar
This is awesome!! Looks very smooth and satisfying
Jen's avatar
Thank you!! That was definitely the goal, making everything feel smooth, natural, and easy to engage with. 🙌
Min's avatar
Very clean and smooth!
Jen's avatar
Thank you!!🙌
kolawole's avatar
This is clean and very well executed. You made it look effortless, which usually means a lot of work happened behind the scenes. Can you walk us through how you approached it from start to finish?
Jen's avatar
Thank you, I really appreciate that. I can’t speak too much on the full behind the scenes process due to the nature of the contract, but the high-level approach was rooted in strategy first. I focused on understanding the audience, building a content system that felt native to...
Jonathan's avatar
Why isn't it working with the dynamic island?
Adesina's avatar
clean and well design
Bulbul's avatar
Really impressive how many different creative and strategy layers came together in this project. Love the focus on building content that actually feels native and engaging instead of overly polished for the platform 👏
Božidar / SneR85's avatar
Good work. Nice project you have there done. I like it.
Godwin's avatar
Looks amazzing
Great Minds's avatar
Really smooth, love the design
Lynne's avatar
Love the motion!
Jen's avatar
thank you!!
Peter's avatar
this ia super fly
Jen's avatar
I appreciate it 🙌
Leticia's avatar
I love this!
Jen's avatar
thank you so much 🙌
Olaoluwa's avatar
Jen's avatar
appreciate it 🙌
Alex's avatar
Loveeee so cool ✈️
Jen's avatar
thank you so much!! 🙌
Anthony's avatar
This looks great.
Kiran 's avatar
Gorgeous
Jen's avatar
Thank you🙌
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The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started