Sunblock ā Logo & Brand Identity Design for an Automotive Gadgets Brand ā¦
We developed a complete brand identity for Sunblock ā an automotive gadgets company whose products sit at the intersection of technology, comfort, and on-road innovation.
š§© The design system is built around a single, strong idea: a sun rendered through horizontal lines ā simultaneously evoking light filtering through a visor, motion, and precision engineering. Clean, confident, instantly recognisable.
Special attention was given to:
- logo mark construction with clear geometric logic;
- full colour system ā signature yellow for energy, deep black for technology, white for clarity;
- monochrome logo variations for print, engraving, and embroidery use cases;
- brandbook layout with consistent visual language across all applications;
- mockup presentation showing real-world brand feel.
A sharp and modern identity that positions Sunblock as a premium player in the automotive accessories space ā technical enough to feel credible, bold enough to stand out.
Looking to build a brand identity that reflects the true character of your product? Let's create something that lasts!