Anna Selkova
Ad Creatives, Websites, Branding | Multidisciplinary Design
Mondo Mondo — Visual Narrative Concept
A self-initiated portfolio project for Mondo Mondo, exploring how I'd approach mobile acquisition for an avant-garde jewellery and fragrance brand.
The challenge is specific: tactile, artisanal products rely heavily on physical detail...
VAVA — Performance Ad Concept
A self-initiated portfolio project for VAVA, exploring how I'd approach user acquisition for smart nursery devices. The challenge is specific: parenting products carry daily anxiety, so the ads have to merge emotional reassurance with functional...
Cron (Notion Calendar) — Performance Ad Concept
A speculative ad creative bundle I built for Cron to explore how I'd approach user acquisition for a productivity tool with strong existing design DNA. The challenge is specific: the product is already visually confident, so the ads...
Architecture creates space. Branding creates its value.
I wanted to share a quick video concept I built for IF Studio NY.
Most real estate ads focus on boring specs and square footage. But high-level developers buy vision and positioning.
The idea here plays on a visual metaphor...
IF – Cinematic Video Ad for Premium Real Estate
IF is a premium real estate brand based on the idea that modern living requires better spaces. The goal of this video was to evoke emotion before the viewer reads a single word.
I used AI to generate atmospheric environments, from a...