Anna Selkova's Work | ContraWork by Anna Selkova
Anna Selkova

Anna Selkova

Ad Creatives, Websites, Branding | Multidisciplinary Design

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Cover image for Website Design & Development –
Website Design & Development – PrideX Career My role: Creative Director Project description: Pridex is a leading construction company looking to attract top talent. My task was to design and develop a professional recruitment website from concept to final launch. The goal was to present the brand as a reliable employer and make the job search effortless for candidates on both desktop and mobile. I created a clean and modern digital experience featuring structured vacancy sections, key company milestones, and real employee stories. To drive engagement and support applicant decision-making, I integrated practical tools like an income calculator, a step-by-step onboarding guide, and a helpful FAQ section. The result is a premium and high-converting website that strengthens trust in the company and simplifies the hiring journey.
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Website Design & Development — CNI Fulfillment My role: Creative Director & Web Designer Project description: CNI Fulfillment is a nationwide logistics and distribution company. My task was to design and develop a full cycle website from concept to final launch. The goal was to create a clear and trustworthy platform that highlights their award winning services and technology driven approach. I created a conversion focused digital experience with structured service pages and a streamlined request a quote system. Both desktop and mobile versions are built for maximum efficiency and ease of navigation. The result is a modern online presence that strengthens long term partnerships and positions CNI as an industry leader.
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Cover image for Social Media Ad Creatives for
Social Media Ad Creatives for Maimeri My role: Content Designer & Visual Strategist Project description: We developed two static and one motion Instagram/Facebook story creatives for Maimeri to increase brand awareness and highlight the quality of its art materials. The concept focuses on color intensity and artistic process, with the product as the main visual focus. The style is clean and premium: minimal backgrounds, strong contrast, and soft lighting that highlight pigment and texture. The motion creative adds depth by showing the fluidity of paint, reinforcing the brand’s premium feel.
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Cover image for Promotional Ad Creatives for Hyperice
My
Promotional Ad Creatives for Hyperice My role: Content Designer & Visual Strategist Project description: For this project, I created Instagram and Facebook Stories creatives for Hyperice focused on brand awareness and engagement. The designs highlight the product in a dynamic, premium way, emphasizing recovery, performance, and innovation. Each creative follows a clear visual structure with strong messaging and a call to action, built in a 9:16 format with proper safe zones. Real product and logo assets were paired with clean, energetic backgrounds, optimized for social and paid media use.
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Cover image for Alizé Shade Systems – Product
Alizé Shade Systems – Product Presentation My role: Presentation & Visual Designer Project description: We designed a product presentation for Alizé Shade Systems to present a premium engineered umbrella platform for hospitality and outdoor spaces. The deck combines lifestyle visuals with clear technical information, making the product both aspirational and easy to understand. The visual style is clean and architectural, using large imagery, calm typography and a structured narrative to guide the viewer through the product and its key features. The result is a presentation that positions Alizé as a scalable and configurable shade system for real commercial use.
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Cover image for MovixTech – Website
My role: Creative Director

Project
MovixTech – Website My role: Creative Director Project description: I created a website for MovixTech, a company that automates the clear-aligner production workflow using AI-powered digital employees. The site highlights how the QC agent integrates directly into clinics’ and labs’ systems, performs real-time quality control, and eliminates manual bottlenecks. With a futuristic visual style, dynamic 3D elements, and a concise product narrative, the website communicates the brand’s focus on precision, speed, and reliable automation in dental manufacturing.
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Cover image for Masha Egorova – Website Design
Masha Egorova – Website Design & Development My role: Creative Director & Website Designer Project description: Masha Egorova is an independent film director and cinematographer. My task was to design and develop a full portfolio website from concept and visual identity to final development. The site showcases her cinematic work across Fiction and Doc categories. I created an expressive digital experience that combines a bold neon color palette with a clean, minimalist structure. This keeps the focus entirely on her film stills and visual storytelling. The result is a sharp, modern website that translates Masha’s creative language into a confident and visually striking online presence.
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Cover image for OSEYA Freediving – Website Design
OSEYA Freediving – Website Design & Development My role: Creative Director Project description: OSEYA Freediving is an international freediving school offering professional courses, training programs, and ocean expeditions. Our task was to design and develop a comprehensive desktop and mobile website that structures all school directions – from beginner classes to global retreats into a seamless user journey. We created a clean, modern digital experience that balances atmospheric, deep-water imagery with intuitive navigation. The result is an engaging, highly structured website that effortlessly captures the serene spirit of the sport while driving smooth user conversions and course sign-ups.
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Cover image for Logobook – Po Stupenyam
My role: Creating
Logobook – Po Stupenyam My role: Creating a Logobook – a Comprehensive Guide to the Brand Identity for “Po Stupenyam” Project description: I developed a logobook for “Po Stupenyam,” a creative production group built on the idea of step-by-step ascent – artistic, emotional, and professional. The identity expresses this principle through a strict modular grid, proportional rhythm, and a monochrome palette that emphasize discipline and focus. The logobook covers logo construction, spacing, color rules, and applications across stage visuals, digital platforms, and print. The result is a system that embodies structured creativity, movement, and purposeful progression.
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Cover image for Crystal Art Boutique – logo-book
My
Crystal Art Boutique – logo-book My role: Creator Project description: We developed the brand identity for Crystal Art Boutique, an atelier specializing in custom ballroom and stage costumes, focused on individuality, precision, and strong stage presence. The visual style combines elegance and confidence: a script logo reflects artistry and a personal approach, while a deep burgundy palette enhances the premium feel. The identity system is clear and structured, ensuring consistent use across digital, fabric, packaging, and signage. Crystal Art Boutique positions itself as a refined and trustworthy brand for dancers who value quality and a strong visual image.
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Cover image for Ad creative strategy for De
Ad creative strategy for De La Espada My role: Ad Creative Specialist Project description: For De La Espada, I created a visual narrative celebrating natural materials and craftsmanship. The goal was to show that premium furniture is about more than function; it is about the warmth and atmosphere that solid wood and fine textiles bring to a home. I developed one motion piece and two static ads focusing on "tactile minimalism." Using soft lighting, I highlighted the wood grain and intricate joinery across calm, airy compositions. The result is a campaign that connects viewers with the physical soul of the materials, positioning the brand as a choice for lasting character.
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Cover image for BORA – Smart Kitchen Technology
My
BORA – Smart Kitchen Technology My role: Ad Creative Specialist Project description: This project focuses on communicating BORA’s core values: intelligence, safety, and superior quality. As a sophisticated engineering solution, the goal was to demonstrate that choosing this system means opting for a smarter, more reliable way to cook. I developed one motion piece and two static ads to showcase how seamlessly the technology integrates into a modern home. By balancing technical precision with clean aesthetics, the campaign presents BORA as a high-quality product where flawless performance is perfectly complemented by premium, functional design.
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Cover image for Nopalera – Social Media Creatives
My
Nopalera – Social Media Creatives My role: Visual Strategy & Designer Project description: This creative suite for Nopalera bridges the gap between premium branding and conversion-focused design. By implementing a "Design for Growth" framework, each asset follows a strict hierarchy of brand, headline, and CTA, ensuring the message remains clear and impactful within social media safe zones. The strategy balances sensory storytelling with functional marketing, using AI tools to refine desert and water textures that highlight the brand’s Mexican heritage. The result is a set of engineered creatives designed to capture attention and drive measurable results.
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Cover image for Cron – Social Media Ads
Cron – Social Media Ads Pack My role: Content Designer & Visual Strategist Project description: I developed a premium ad asset bundle for Cron (Notion Calendar) to drive sign-ups and highlight its time-management ecosystem for teams. The ad pack includes high-impact static banners and a dynamic motion video focusing on the sleek, minimal user interface shown in real-world laptop and mobile contexts. The typography uses a bold, clean hierarchy to deliver punchy positioning and problem-solving hooks. The design balances dark background aesthetics with signature high-contrast orange elements, ensuring crisp readability and high engagement in fast-moving social feeds.
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Cover image for Studio Arhoj – Social Media
Studio Arhoj – Social Media Ads Pack My role: Ad Creative Specialist Project description: I developed a strategic ad bundle for Studio Arhoj focused on conversions and product desire. The pack includes static layouts, motion design, and UGC videos. Every creative is built on clear visual hierarchy and psychological hooks to guide the viewer toward a purchase. In the videos, we used AI avatars to deliver scripted, high-retention customer reviews about daily rituals. By combining strong positioning, scannable text layers, and lifestyle hooks, the assets successfully turn fast-moving feed attention into brand growth and sales.
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Cover image for KYmedia – Website Design
My role: Web
KYmedia – Website Design My role: Web Design Project description: I designed a premium landing page for KYmedia, an influencer marketing and high-volume UGC agency. Shifting from standard structures, the layout features a high-end editorial tech aesthetic with a light background, fine-line borders, and generous negative space for flawless visual hierarchy. Large technical typography pairs with organic lifestyle creator imagery, contrasting structural discipline with dynamic human energy. The final interface presents KYmedia as an advanced, high-performance platform communicating elite efficiency for enterprise clients.
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Cover image for My role:: Ad Creative Specialist
Project description:
My role:: Ad Creative Specialist Project description: We designed a premium corporate presentation for Copernic, an AI-powered business management platform. The layout focuses on the product, showcasing interfaces inside high-end device mockups to emphasize usability and cross-platform experience. A clean dark aesthetic using deep titanium gray, paired with vibrant orange-red and cyan accents, separates key statements from technical data. Built on a strict grid with generous spacing, sharp typography, and intuitive hierarchy, the deck ensures complex financial graphs are easily readable for executives.
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