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Published a new case study breaking down the production of the Contra University AI video tools video. Process notes, behind-the-scenes from the shoot at Contra's Domino Sugar Factory set, and the strategic thinking behind the framework. Link to the full case study below,...

Just crossed $25k on Contra. More than the number, it's the work and the people that have made the last 12 months as great as they were; the Contra team, the clients, and this community. Grateful to be building alongside all of you. Onward.

What if "distorted portrait " didn't mean a face stretched in Photoshop, but a body shot from eight inches away with a 14mm fisheye? For this piece I pushed the trend out of the design-software lane and into the language of extreme sports photography, a mock alpine campaign...

Both Kling and Runway are serious AI video tools, but they have very different ideas when it comes to prompt adherance.

I ran them through three identical prompts pulled from real client work to see how they compare under production pressure, and the differences came down to...