Sukaina Shakeel

A strong brand identity is more than just a logo.

For Cacao Noir, every decision, from the initial research and sketches to the typography, color palette, illustrations, and brand applications, was made to create a brand that feels premium, distinctive, and memorable. This is...

No dieline. No template. Just measurements.

And honestly, this is one of those moments where you open Illustrator and think:

“Okay… let’s build this.” 😂

I took those measurements and started creating the dieline from scratch.

This is why packaging design isn’t just about making...

Alma del Mar boutique hotel branding — part 2/3 🌊 Bringing the identity to life through the hotel newspaper. For this piece, I wanted the layout to feel like something you’d actually find around the house: a little editorial, a little nostalgic, and full of small details that...

Most people see the final logo, but they don’t always see everything that comes before it.

The research. The moodboards. The typography explorations. The sketches that don’t make the cut. The little details that get changed, refined, and tried again.

A lot of patience goes into...