Starting my journey to $5,000 a month as a brand and packaging designer, and what better way to begin than by breaking down one of my projects?

First Bite is a food brand built around the joy, excitement, and satisfaction of that very first bite.

The idea behind the identity was to create something bold, playful, and full of personality. From exploring the logo to figuring out the typography and overall visual direction, every element had to feel like it belonged to the brand.

In this series, I’ll be sharing the thought process behind my projects, from logo design and creative direction to brand guidelines, and everything in between.

This is the first one. Let’s see where we land with this $5,000/month challenge. 🎀

If you’re building a Brand, don’t let your branding/ packaging be an afterthought, it’s your first touchpoint ✨

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