The Turn: Surprising and Delighting

Ítalo Sanches

(0)

Starting at

1,500

About this service

Summary

"A delivered project is where the designer's lifetime of study and practice and his innate skill as an artist come together to produce such an almost magical display." Italo Sanches

The Turn: Surprising and Delighting

As a master of visual composition, The Turn is where we elevate your project beyond expectations, as it corresponds to the most elaborate phases of a brand and its processes. Here, we also dive into the depths of your vision for the brand, exploring every detail and capturing the essence of your concept, without leaving aside your needs and expectations as a customer.

Just like the exciting twist of a magic trick, this design pack is the moment we surprise and delight. Here, we introduce unique and innovative design elements, challenging convention and taking your brand to new heights.

With a touch of creativity and lots of inspiration, we transform the ordinary into the extraordinary, defying expectations and taking your vision to new heights. This is the moment when the design comes to life, captures the public's imagination and the "magic" happens.

The Ideal Package for You If:

You just started your business

Search for a more elaborate design

Brand expansion or diversification

Rebranding or repositioning the brand

Special events or product launches

Feel ready for high-impact design projects

Embracing the role of a design “wizard” is not a matter of smoke and mirrors; it's about mastering the art of visual expression and creative storytelling, creating a memorable experience for my clients.

By honing skills in creating captivating visual narratives, leveraging data-driven insights, and utilizing persuasive design techniques, I add more value to my clients' brands, influencing their perceptions and generating impactful results.

So I encourage each of us to stand out, embrace our "inner magician" and strive to create experiences that are truly enchanting.

And finally, I leave you with a reflection: Are You Watching Closely?

Process

My Processes

Understand & Plan

Create & Run

Analyze & Evolve

How I Work

Briefing: Visual design study based on the client's brief and history

Creative Process: Refinement of concepts and ideas generated through research

Development: Creation and composition of the new brand, with its variations, colors and fonts

Export: Export of the new brand and its elements, in the main formats for immediate use

Brand Manual: Development of the Brand Manual, with all important information for its best use

Main Scope:

All processes that must be carried out in the briefing/research phase and that are necessary for the new brand to achieve the stipulated objectives.

Project Briefing Summary

Visual Identity Canvas (Golden Circle, Objectives and more)

Competitor Study (at least 2 brands from the same sector)

Analysis of Learning from the Competition (Do's and Don'ts)

MoodBoard of Positive References (Segment Brands)

Secondary Scope:

All processes must be carried out sequentially and well defined, for the development of the new brand to be assertive, achieving the expected final result.

Visual Proposal for the Graphic Symbol (Concepts and other ideas)

Typography Study (typographic archetype of the logo and supporting texts)

Color Palette Study (Applied Color Psychology and 2 options)

Presentation of the New Brand (Studies, objectives, concepts and others)

Development of the Brand Manual (Forms of use and rules)

What's included

Logo and its Variations
In the main formats used, such as PNG, JPG, PDF, SVG, AI and EPS. Includes version of the brand chosen for copyright registration.
Brand Usage Manual
File with essential information for the correct use of the brand, typography and colors, important for future partnerships and applications.
Brand Implementation
Monitoring of the brand's initial steps will be carried out, with assistance in applying the logo and other resources in photos, posts on social media and explanations for the use of free tools in such compositions.
Copyright Registration
Via the It's Mine System.

Example projects