Moon’s Brew — Whimsical Beverage Brand & Mascot System
A whimsical beverage branding concept centred around a magical black-cat mascot. I developed the mascot as part of the brand’s storytelling system, adapting the character with different ingredients, flavours, and visual...
Hi Contra! I’m Ruzana, a brand designer from Malaysia focused on visual identity, art direction, and brand storytelling.
I love building distinctive visual worlds through colour, typography, graphic systems, playful concepts, and mascot-led branding. My work ranges from F&B and...
A promotional fan poster created around a bold, grungy editorial direction, combining cut-out imagery, distressed textures, handwritten typography, and pixel-inspired elements. The goal was to create something energetic and expressive while...
Hot Noonchi — Playful Korean Comfort Food Brand Identity
A playful brand identity concept for a Korean comfort food brand, built around warmth, nostalgia, and personality. I developed the visual direction, colour palette, typography, graphic elements, packaging applications, and...