Behind the scenes of ZYVRA’s moisturiser tube label design 🧴✨Created to bring ZYVRA’s skincare personality to the shelf through a bold visual style, playful fruit-inspired mascot and clear product details that catch the eye.
A little more personality. A lot less ordinary....
A BTS look at ZYVRA’s serum label design 🧴⚡Designed with a CPG mindset packaging that communicates fast, stands out in a crowded skincare shelf and makes the product want to pick it up. Bold colours, fruit charged mascot and a label system made for instant recognition.
Let’s build the logo for a skincare brand that refuses to look like every other skincare brand. 🍋🍊🍉
For ZYVRA, the logo needed to feel bold, energetic, expressive, and instantly recognisable while still being flexible enough to work across packaging, social content and the...
For this skincare concept, I wanted to challenge the idea that effective skincare has to look clinical, sterile or overly minimal.
Because for CPG brands, packaging isn't just something your product sits inside it's one of the first things your customer notices, remembers and connects with. ✨