AgencySearch by Ottomate Landing Page Redesign

Platform: Website

Deliverables: Hero section, full landing page design, high-fidelity UI, and prototype

Number of Screens: 5 pages

Timeline: 6 days

Tools: Figma

The goal was to redesign the landing page of AgencySearch by Ottomate, a platform that advises and connects businesses with the best staffing agencies across various industries. The focus was on improving clarity, modernizing the hero section, and aligning visuals and copy with Ottomate’s mission helping users quickly understand the value proposition and take immediate action.

I worked as the sole product designer, overseeing the end-to-end design of the landing page experience with other screens. This included refining the hero section (for version 1.2, currently live on version 1.3), developing responsive layouts, collaborating with the client on creative direction, and iterating based on stakeholder feedback until we reached a solid first version.

Ottomate’s AgencySearch helps businesses find and connect with top staffing agencies suited to their unique hiring needs. The platform’s value lies in its advisory-first approach, providing businesses with guidance and curated matches rather than just listings.

The hero section underwent several iterations to strike the perfect balance between visual appeal and message clarity. Initial versions leaned too heavily into aesthetic experimentation, while later iterations focused on hierarchy, simplicity, and conversion-driven copy.

Since the client wanted a bolder, more colorful interface at some point, we explored multiple color directions before aligning on a cleaner, minimal theme that supported the brand’s credibility and professionalism.

Over time, the design evolved into a version that not only satisfied the client but also laid the foundation for future UI updates as the product scaled.