ANUARIA MÉXICO Award for Best Corporate Identity Program. Our client's dream was to provide a wide range of services, from workshops and talks to one-on-one coaching, company-focused coaching, and mentorships. This dream was brought to life under the brand 'YUD". Through the process, a unique logo, a compelling concept, a comprehensive campaign, and a cohesive graphic identity were created. While navigating the challenges posed by the diverse goals, a unique typography was designed for the brand which left the client thrilled.