Notice This - Brand Identity ⚠️✅
Shane Moran
Brief:
The project began with a clear brief outlining deliverables like logo design and market research to understand the competitive landscape.
Ideal Audience:
The target persona was a mid-level to senior finance professional, crucial for securing funding.
Concept Development:
The development process involved creating a logo that resonated with the target audience, incorporating important brand elements.
Logo Design and Mockups:
The final logo was versatile, shown in various mockups to excite the client about its real-world applications.
Results:
The client secured £10,000 in funding, achieved clarity on their target audience, and benefited from brand guidelines established through workshops.
Video Walkthrough of the case study:
Outcome:
Identified key selling points through brand workshops and research.
Crafted a compelling narrative around the start-up's product.
Leveraged network and expertise to connect with potential investors.
Successfully secured £10,000 funding for the start-up's growth.
Unique Approach:
Tailored strategy for an early-stage start-up's funding goals.
Highlighted unique value proposition and disruptive potential.
Dynamic and results-driven approach in achieving business objectives.
Demonstrated the power of a well-executed brand strategy in securing investment.
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Posted May 10, 2024
Innovative strategies for start-up success: from compelling narratives to investor connections, we empower growth and secure funding.
