Brand Refresh: Accountancy Firm ⚖️🧾
Shane Moran
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Posted May 10, 2024
Transforming a corporate accountancy firm's online presence with website revamp, photography, and social media assets for global outreach.
Brand refresh for accountancy firm in Portugal targeting US/EU demographic
The project aims to revitalize a corporate accountancy firm's online presence, focusing on website development, photography, and social media assets.
Finished website
Link
Key Milestones:
Start Date: August 11th, 2023
Recent Update: October 3rd, 2023
Deliverables:
Logo design
Website development
Location-focused photography
Branded social media assets
Brief and Objectives:
The brief involves revamping the firm's website to highlight accounting, HR, and tax consulting services for a global audience.
Timeline and Progress:
The project progresses through research, development, and launch phases, with ongoing updates on completed tasks.
Client Requirements and Feedback:
The project addresses client needs for improved online visibility and communication with a global audience.
Challenges:
Portugese language translations.
They had a poor preforming website before brand refresh
The above caused a break down in trust from prospects
Solutions and Delieverables:
A modern website with clearly listed services
A clear division between B2B and B2C services
High quality photography of a dedicated team of staff to help clients
High quality photography of Portugal to remind people of the lifestyle they want
Easy to use guides for website management with full control
Easy to follow social media and content strategy documents to help the business grow
early stage mock up of website
