BRIN Indonesia

About BRIN Indonesia 🍛

BRIN Indonesia is a food and beverage brand that focuses on empowering local supplier to supply the product such as frozen food and local food.

Frozen foods are a great help and can be the perfect quick and easy meal at home. This brand is new so they wanted to launch their brand in a different way than the other frozen food brand.



BRIN Indonesia Product Packaging Design

Brand Design ✍🏻

As a brand designer, I designed the brand guideline, product packaging design, e-book design, and product photography concept. 📸

Two contrasting colors were chosen for this brand: Red and White, to bring a colorful and minimalist design to this frozen food brand. The color red is eye-catching and triggers appetite.



E-Book Design

My work translated across channels & mediums ⭐

It is crucial for a design to work well in real mediums and different channels. Here is the design I made in the form of the original product and Instagram. ✌🏻



BRIN Indonesia Product Packaging

Product Photography Concept 📸

These are the concept that I used for BRIN Indonesia:

• Simple and clean
• Most likely with white background
• Macro shots
• Product on-hand



BRIN Indonesia Photo Concept

Social Media 📱

In order to engage with the audience, BRIN Indonesia social media profiles are:

• Minimal edit
• Product on-hand photos
• Bright photo combine with red color
• Solution for quick-meal



BRIN Indonesia Instagram and Review