Designing Zo's AI Super-App Experience

Orezi Mena

Client: Zo (app.zo.me)
Industry: AI Super-App · Web3 Social & Payments
Objective: Design the mobile & web experience for an “OS for people-to-AI coordination,” where users can chat with friends, spawn AI agents, and move crypto—all in the same interface.
Scope:Product strategy → UX flows → end-to-end Figma (light & dark) → React-Native component kit → growth website in Framer
Timeline: 4 weeks

The Challenge

Blend consumer chat, AI agents, and wallet-to-wallet payments without overwhelming first-time users.
Teach what an “AI mini-app” is and why you’d clone one using language a TikTok user gets instantly.
Provide real-time, cross-chain messaging while staying WCAG-AA accessible on an electric-neon brand palette.

Execution Details

Figma → React-Native kit: 60+ reusable components, tokenised typography & spacing.
CRDT & Offline Spec: wrote interaction states for edit collisions so chats sync even on spotty mobile data.
Framer marketing site: hero Lottie of spawning bot, CMS-fed roadmap & blog.
Accessibility: prefers-reduced-motion, voice-over labels, and colour-blind-safe agent badges.

Outcome

28 k beta sign-ups in the first month (organic X & Farcaster push).
Average session length hit 11 min 2× target thanks to wallet & agent quick-actions.
App Store rating climbed to 4.7★ after launch; reviews cite “all-in-one chat + AI + crypto” convenience. play.google.com
My Role: orchestrated the full product sprint—from first user-story map to final component specs—delivering a production-ready super-app that merges AI, chat, and Web3 in just four weeks.
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Posted Jun 9, 2025

Designed Zo’s AI super-app: chat with friends, spawn agents, and send crypto in one tap. 28 k beta sign-ups and 4.7★ App-Store rating.

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