Brand, IOS App & Website for Mercury Travel
Chris Nijhof
A brand, app and website for a travel concierge that arranges the world for you. 🌍
Mercury brings discovery, booking, live trips, personal preferences and a personal concierge together in one place. We designed the brand, the iOS app and the marketing website, from the mark to more than 120 app screens.
120+ app screens designed, including empty, offline and error states
54 onboarding screens, so members tell Mercury once
4 app areas: Trips, Explore, Concierge and Profile
3 membership tiers: Mercury, Plus and Circle
The Challenge
Travel at this level runs on dozens of moving parts. Mercury wanted all of them in one calm place.
Flights, hotels, restaurants, cars and every request in between usually live across inboxes, apps and phone calls. Mercury set out to bring discovery, booking, live trips, personal preferences and a human concierge into a single app, for members who expect things to simply be handled.
The product had to work for a first trip and for a member’s fiftieth, grow from travel into dining, wellness and cultural access over time, and feel as considered as the hotels it books.
Design System
Silver, midnight and black, with an editorial serif for the moments that matter.
The rosette mark is built from four overlapping circles inside a fifth, drawn on a strict construction. Editorial Today sets headlines and destinations; Geist handles everything functional, from flight numbers to prices. A silver gradient, a deep midnight blue and near-black carry the brand across the app, the website and the membership card, with clear rules for spacing and lock-ups.
The Solution
A quiet, editorial brand and an app that keeps the whole trip in one place.
Trips unfold as a live timeline: when a flight moves, the trip moves with it, and the car and hotel around it follow. Explore reads like a travel magazine, with hotels, villas, trains and experiences to book or hand to the concierge. And with Mercury Plus, members simply ask, by message, and Mercury handles it.
The Result
120+ app screens designed, from the first launch to the day you fly home.
Brand, app and website now share one system. New destinations, collections and membership features slot in without redesigning what is already there. With that comes a super strong branding that Mercury can use to expand into all areas across the globe.
Like this project
Posted Oct 20, 2026
Designed brand, iOS app, and website for Mercury travel concierge. More than 120+ screens were designed and developed together with a super strong identity.
Likes
0
Views
0
Timeline
Sep 14, 2026 - Oct 19, 2026
