AFBS 2024 Event Branding

Daniel Ampofo

At a glance
At a glance
In 2024, Raven's Consulting, the organisers of Africa Family Business Summit engaged me to provide comprehensive event branding and motion graphics for their summit in Lagos, Nigeria. My goal was to create a visual identity and creative direction that reflected the summit’s focus on governance and best practices for family-owned businesses in Africa
Event Motif
Screen Graphics
On-site Branding
Social Media Designs
Event Brochure

About Africa Family Business Summit 2024

The Africa Family Business Summit (AFBS) is an annual conference organized by Ravens Consulting. It focuses on the unique governance challenges faced by family-owned businesses. It aims to educate and assist families in adopting best practices for effective governance across the business, family, and ownership group, ensuring sustainable success and growth.

The Approach

I designed a cohesive event branding package for the Africa Family Business Summit, including logos, banners, and promotional materials that underscore the summit’s focus on governance and family business best practices. The visual identity featured elegant and professional design elements that resonate with the theme of African family enterprise governance. Additionally, I created engaging motion graphics to be used throughout the event, adding a dynamic and modern touch to presentations and sessions. This combination of branding and motion graphics ensured a visually appealing and cohesive experience for all attendees, reinforcing the summit's mission to help family businesses thrive through effective governance.
Logo Lockups
Logo Lockups
Colour Guide
Colour Guide
Gradient
Gradient
Gradient
Gradient
Event Motif
Event Motif
Application
Application
Application
Application
Background
Background
Alternate Background
Alternate Background
Speaker Image
Speaker Image
Visual Theme
Visual Theme
Bringing all elements together
Bringing all elements together
Social Media Designs
Social Media Designs
Event Shirts
Event Shirts
Name Tags
Name Tags
Lanyards
Lanyards
Real World
Real World
Real World
Real World
Real World
Real World
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Posted Apr 6, 2025

The Africa Family Business Summit (AFBS) is an annual conference focused on the unique governance challenges faced by family-owned businesses

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