Shangri-La Hotel, Paris - Spec Copy

Overview 🔎

This project re-imagines the homepage for the Shangri-La Hotel Paris, to really highlight the luxury elements and the exclusivity of its incredible views.

Goal 🤝

My copy re-energizes the perception of the 5* luxury hotel, through an eye-catching tagline and consistent messaging. Through the use of luxurious and elegant word choices, it highlights the hotel's perfection and service of the highest standard.

Copy ✨

Feel free to view the spec copy here.