Freeman Sound: Brand Identity and Squarespace Website Design

Faye Constant

How Freeman Sound Built a Mission-Driven Brand & Website That Raises Mental Health Awareness

Freeman Sound is a nonprofit organization dedicated to using music as a tool to promote mental health awareness, reduce stigma, and prevent suicide. Their work centers around creating safe, inclusive spaces for open conversations about mental health, all while raising funds for local organizations that provide critical services to those affected.
Through initiatives like the Mindset Series and other events, Freeman Sound blends the universal power of music with their mission to inspire acceptance, understanding, and hope.
Freeman Sound approached me to help define and solidify their brand identity. From their mission and vision to a cohesive visual brand, the goal was to create a professional yet personal identity that reflected their story and the impact they want to make. The collaboration included developing their brand strategy, designing their logo suite, creating print and digital materials, and building a comprehensive website.

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Posted Sep 6, 2023

From a logo to a business card and even a website, watch how we transformed this non-profit focused on combining music with mental health awareness.

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