Visual Identity for A feira

A feira is a women's clothing brand, manufactured in-house, inspired by Brazilian diversity, which aims to create a community, connect people and cultures, so that they feel part of the brand as a whole when wearing the clothes.​​​​​​​

The visual identity was inspired by Brazilian diversity and the rich universe that a fair has to offer. With a timeless typography, inspired by the tropicalism of the 60s, with curves that inspire Brazil, a plural and warm color palette, and a set of graphics that reflect a little of the bold and easygoing essence of A feira.