The Super Girls Brand Identity & Website Design
Leslie A
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Posted Sep 17, 2025
Created a vintage brand identity and website for The Super Girls.
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Aug 1, 2025 - Aug 12, 2025
The Super Girls
Brand visual identity & website design project
About the project-- Branding
A brand essence rooted in a luxurious yet approachable service. A dream duo consisting of a photographer and videographer shooting weddings on 35mm and super 8. The visual aspect was all about establishing trust and reflecting the vintage and cinematic feel of the nature of work.
images found on pinterest-- used as concepts and inspiration
The concept of the brand came in two; the imagery which helped me with the color palette and the branding moodboard. As a visual brain stormer, this served as an outline that helped me see from different perspectives.
From far they look different but a closer look points to a vintage, summery and dainty brand identity. Lacy details that point to delicate and typography that mixes hand written and elegance.
images on the right used a references and found on pinterest
The following steps were typography and illustrations. The typography inspiration was serifs for elegance and the secondary/accent font was a script font that was cemented in my brain as it reminded me of vintage title cards.
The illustration for the logo followed elements that pointed to the nature of the work hence wedding bells, super 8 camera and a film roll.
some images are found on pinterest and used as place holders
See live website
Interested in working with me?
Bookings open for September to November