Closers Cheat Code – Telesales Agency Web Design

Olha Bahaieva

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Web Designer

Product Designer

UI Designer

Adobe Illustrator

Adobe Photoshop

Figma

Overview 👀

Project Duration: 2 weeks Role: Web Designer Tools: Figma, Adobe Photoshop, Adobe Illustrator
Role and Responsibilities: As the Web Designer for Closers Cheat Code, I was responsible for designing a high-impact landing page that effectively communicated the agency’s expertise in sales force management and revenue growth. My tasks included conducting competitive analysis, developing user flows, and crafting wireframes and high-fidelity prototypes. I ensured the design was visually engaging and highlighted key services and success stories to build credibility and convert leads. Collaboration with stakeholders was pivotal to align the design with the agency’s goals of showcasing measurable results and driving client acquisition.
Closers Cheat Code Home Page Hero Section
Closers Cheat Code Home Page Hero Section

Introduction

I collaborated with Closers Cheat Code to design a landing page for their telesales agency, which specializes in sales force management and driving revenue growth for businesses.
Using Figma, Adobe Photoshop, and Illustrator, the focus was on creating a visually compelling and user-friendly design that highlights the agency’s key services and proven success stories.
Closers Cheat Code empowers businesses by optimizing their telesales strategies, enabling them to achieve scalable growth and build lasting client relationships.

Project Details

The client approached me with a mission to create a landing page that effectively showcases their telesales agency’s expertise in sales force management and revenue growth. The goal was to highlight key services, success stories, and measurable results to attract potential clients and establish trust within the competitive sales industry.

The Challenge

Telesales agencies operate in a highly competitive market where establishing trust and demonstrating tangible results are crucial. Closers Cheat Code needed a landing page design that effectively communicated their expertise in sales force management and revenue growth while standing out from competitors.
The challenge was to create a visually appealing and conversion-focused design that highlighted key services and success stories while maintaining a professional and approachable tone to engage potential clients.
Main Problem
Main Problem

Target Audience

Business owners and decision-makers seeking to optimize telesales strategies.
Companies aiming to scale revenue through professional sales force management.
Potential clients in competitive industries looking for proven results and trust-building services.
User Persona
User Persona

Goals

Design a professional and visually engaging website for the agency.
Highlight key services, success stories, and measurable results to establish credibility.
Create a seamless and intuitive user experience to drive client engagement.
Ensure the website effectively communicates the agency’s expertise and value proposition.

Design Process

Design Process Flow
Design Process Flow

Research & Discovery

Conducted user research to identify key pain points and goals related to telesales management.
Analyzed business objectives to align the design with revenue growth and sales force optimization.
Evaluated competitor websites to understand industry trends and user expectations.
Gathered insights on successful sales strategies and integrated them into the design approach.
Major Competitors
Major Competitors

Wireframing & Layout

Using the research insights, I created wireframes that emphasized:
Hero section: Showcasing the agency’s value proposition with a strong headline and call-to-action.
Services overview: Highlighting key offerings like sales force management and revenue growth strategies.
Success stories: Featuring client testimonials and case studies to build trust and credibility.
Clear CTAs: Driving users to schedule a consultation or get in touch with the agency.

Visual Design

I chose a sleek, professional design with a focus on clarity and trust:
Color palette: A blend of bold blues and greens to evoke professionalism and growth.
Typography: Modern sans-serif fonts for readability, paired with strong headings to emphasize key messages.
Imagery: Custom illustrations depicting telesales teams and sales growth, reinforcing the focus on sales force optimization and success.
Style Guide
Style Guide

Prototype & Testing

Developed an interactive prototype to simulate the user journey and key interactions.
Conducted user testing with sales professionals to gather feedback on usability and design flow.
Iterated on design elements, including CTA placement and service section layout.
Refined navigation to ensure a seamless user experience for quick access to key information.
Incorporated feedback to optimize visual hierarchy and improve conversion rates.

Final Design

The final landing page design includes:
Hero Section: A strong headline with a compelling call-to-action and dynamic illustrations of telesales teams.
Services Overview: Clear, concise descriptions of key services like sales force management and revenue growth strategies.
Success Stories: Client testimonials and case studies that demonstrate the agency’s impact.
CTA Section: Prominent buttons encouraging users to schedule consultations or learn more about services.
Final Home Page Design
Final Home Page Design

Outcomes

Increased Conversions: Early users reported a higher rate of sign-ups and inquiries following the site’s launch.
Enhanced Brand Perception: The modern design and clear messaging helped position the agency as a trusted leader in sales force management.
User Feedback: Clients appreciated the intuitive navigation and easy access to services, improving overall satisfaction.

What I Learned

Designing for a service-focused landing page requires a balance between clarity and persuasion. Clear messaging, intuitive navigation, and strategic use of visuals are crucial in conveying the value proposition while maintaining user engagement.
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Posted Dec 24, 2024

Closers Cheat Code is a landing page for a telesales agency focused on sales force management & revenue growth. It highlights key services and success stories.

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Web Designer

Product Designer

UI Designer

Adobe Illustrator

Adobe Photoshop

Figma

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