Email Marketing: Copywriting for Prestigious Makeup Brand

Project: Email Marketing Campaigns

As a contract Copywriter at IL MAKIAGE, I developed on-brand copy for email marketing campaigns in collaboration with the Retention Marketing team. Working from detailed briefs, I crafted engaging email content for product launches, promotions, and customer retention efforts. My work focused on ensuring a consistent brand voice across all communications, helping drive customer engagement and retention while supporting the brand's overall marketing goals.