Overview & Goals
Collaboration to design together. This was one of Maria's biggest goals, so I quickly jumped in. To make this happen, the assets had to be created in
canva.com, an easy-to-share tool that Maria was comfortable with.
She wanted a cheerful, round and non-corporate look & feel for a personal project, a platform for web creators. Since Maria has an eye for design, I worked based on her drafts to come out with the following:
- Thumbnails
- Banners
- Logos
- Color Pallet
- Typography
- The overall look & feel
Process
Briefing meeting
Set digital spaces (Notion, canva.com)
Analyses (old assets)
Research (references)
genAI (brainstorm ideas, color pallet and typo combination)
Design
Feedback rounds
LIVE test
Delivery
Results
Working collaboratively with Maria was a joyful experience for me.
The website now has a fresh, curvy-friendly look and feel.