Apical | Traveller dashboard - part of booking SaaS
Enzo Yu Deng
UX Designer
Product Designer
UI Designer
Adobe XD
Miro
Apical
Traveller dashboard
Objective
The client is a B2B2C travel-booking SaaS company that provides merchants with a dashboard to create, sell, manage, market, and monitor rooms, trips, activities, and everything else travel-related.
The objective is to create the My Area section for travellers to manage everything related to their trips and explore more trips from other merchants using the platform.
Role
Service designer
UX/UI designer
Process
Service designer
UX/UI designer
Service design workshops
User and competitor research
Wireframing
High-fidelity mockups
Prototyping and user testing
Coordination with front-end developers
Solution
The final design addresses the challenge of contextually adapting the homepage content according to the traveller's trip status by applying a modular notification logic along with the challenge of highlighting the booked trip while keeping the other merchants' content separated yet discoverable.