Post-Purchase ✦ Email Flow

Forecast says we're dropping into your area 🌢

Forecast says we're dropping into your area 🌢

Thanks for your purchase!



What did I do?

• Created an email flow addressed to Richard's Rainwater customers to thank them for their purchase
• Used Klaviyo for plain text and link formatting plus hosting graphic design images that communicated the promotional message
• Rendered graphic design images in Photoshop and Illustrator
• Wrote copy for email subject line, preview text, and body text
• Segmented mailing list recipients in collaboration with Director of Digital Marketing