Earth Month Promo ✦ Email Campaign
Chelsea Marino
What did I do?
Created an email blast to Richard's Rainwater customers featuring a "Buy 2 Cases For 1" promotion in celebration of Earth Month
Used Klaviyo for plain text and link formatting plus hosting graphic design images that communicated core messaging
Rendered header and body images in Photoshop
Wrote copy for email body text and infographic labeled- "Rainwater is... R.E.A.L."
Segmented mailing list recipients in collaboration with Director of Digital Marketing
How did it perform?
April 2023 | 736 recipients
Conversions: 69 (from 26 recipients)
Open Rate: 65.48%
Click Rate: 6.41%
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Posted Aug 21, 2023
Designed and segmented an email blast for Richard's Rainwater customers in promotion of the brand's Earth Month pledge.
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Richard's Rainwater
