Retail Promotion ✦ Instagram Reel

Chelsea Marino

View post on Instagram
 
Caption
Stack for the sky with our 12-pack Sparkling Rainwater and taste the 100% chance of clean rain in every drop. 💦 It's the perfect time to stack up- Richard's is on sale! @wholefoods

What did I do?

Sourced and built upon a trending Instagram audio to create a reel featuring the client's product at Whole Foods Market
Pulled video and photography previously shot from my camera roll
Edited and synced clips to the audio
Added branded graphic elements to retain focus on client's products
Wrote copy for Instagram caption using tone and language in adherence to brand guidelines
Curated and color graded the thumbnail image

How did it perform?

Last updated: 1/21/25
Views: 10.7K
This is the second most organically viewed reel in the page's history
Likes: 214
Comments: 13
Shares: n/a
Saves: 9
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Posted Aug 21, 2023

10.7K views, 214 likes, 13 comments - June 27, 2022: “Stack for the sky with our 12-pack Sparkling Rainwater and taste the 100% chance of clean rain in every...

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Clients

Richard's Rainwater

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