Communication Analyst & Social Media Management | Support Driven
Erika Carpio
🗓️ Time period: 6 months July 2022 - December 2022 🗓️
Roles and Responsibilities:
I was responsible for:
Copywriting Creation: Daily creation of compelling copy for client campaigns and the company's own social media posts.
Some of the main tools used:
Slack Community: Responsible for crafting the weekly Community Newsletter and announcements based on the ClickUp campaign schedule.
Social Media Management: Executed two daily posts for LinkedIn and Twitter, maintaining a consistent online presence.
Content Curation: Compiled and organized content for the weekly Newsletter and Slack Community Flyer. Curated content from Slack, sought community members' permission to share their posts/photos, incorporated ongoing campaigns, and ensured the inclusion of Bitly links for tracking click-through rates.
Workflow Management: Utilized ClickUp for internal processes, such as viewing the monthly/weekly content strategy, client campaigns, and tracking which links and social media posts were assigned to me for creating a unique copy for each platform and post.
Visual Content Creation: When needed, designed visuals using Canva to complement written content.
Post Scheduling: Employed SocialBee for scheduling posts after receiving approval from the marketing team lead.
Resource Reference: Referred to Google Drive for reviewing SD brand guidelines and client-specific guidelines for each campaign. Used Google Docs for creating copywriting drafts before sending them for approval.
Slack Integration: Utilized Slack to create the weekly Slack Community Flyer, I used JSON.
Campaign Analysis: At the end of each campaign, generated reports to analyze performance and identify areas for improvement.
Like this project
Posted Sep 8, 2023
Copywriting, content curation, and social media management for Support Driven's Linkedin, Twitter, and Slack community of 10000+ members. ✨
