OS-01, E-Commerce Biotech

Biotech Longevity company on a mission to transform the way we think about skin.

Our clear objective was to seamlessly integrate the new brand with a subscription model. With a successful implementation of our Go-to-Market strategy, our next aim was to establish a robust infrastructure that prioritised performance and reliability. This infrastructure laid the groundwork for our expansion into the professional sector while adhering to proven e-commerce best practices.

Our project's clear vision served as the driving force behind our continuous improvement efforts, always keeping User-Centered Design (UCD) at the forefront.

Now, two years after our initial launch, the subscription model has become a key driver of OneSkin's revenue, accounting for over 80%. We have also expanded our product range to include six offerings, with more exciting products in development. This new structure not only aligns our brand with our evolving strategy but also solidifies our position in the market.

Heros

We invested a significant amount of time to carefully design and define the components for versatile use in internar product renders, product shots, human-focused images, scientific illustrations and background videos.

Opportunities

The focus is on creating a seamless, meaningful, memorable, and manageable experience through a native mobile platform. This approach has proven to be successful in the past and confirms the importance of attention to detail and performance.

The infrastructure is seen as a crucial foundation for continuous improvement. By incorporating basic concepts and testing the design process, an optimized e-commerce platform can be created that aligns with brand guidelines and provides a consistent user experience. The goal is to increase engagement and drive sales.