CFB Alerts Brand Identity & Web Design
Austyn McFadden
Brand identity and website design for CFB Alerts, one of college football's most-followed media platforms with 660K+ followers and 2B+ annual impressions.
Designed and developed a bold, dark editorial Webflow site built to match the speed and intensity of college football news. The site features real-time CMS-powered article feeds spanning CFB news, the NFL Draft, transfer portal, NIL, and the coaching carousel — all structured for fast publishing and SEO performance.
Key design elements include a high-contrast dark UI with electric green accents, dynamic category grids, sponsor and partnership integration, a giveaways section, and an audience reach module that communicates platform scale at a glance.
Scope covered brand direction, UI/UX design, full Webflow development, CMS architecture, and JSON-LD structured data for search visibility.
Built to serve both the fan experience and the business side of sports media.
Like this project
Posted Mar 4, 2026
Built the brand identity and website for CFB Alerts, enhancing user engagement, content clarity, and SEO through a bold, scalable digital platform.
