CFB Alerts Brand Identity & Web Design by Austyn McFaddenCFB Alerts Brand Identity & Web Design by Austyn McFadden

CFB Alerts Brand Identity & Web Design

Austyn McFadden

Austyn McFadden

Brand identity and website design for CFB Alerts, one of college football's most-followed media platforms with 660K+ followers and 2B+ annual impressions.
Designed and developed a bold, dark editorial Webflow site built to match the speed and intensity of college football news. The site features real-time CMS-powered article feeds spanning CFB news, the NFL Draft, transfer portal, NIL, and the coaching carousel — all structured for fast publishing and SEO performance.
Key design elements include a high-contrast dark UI with electric green accents, dynamic category grids, sponsor and partnership integration, a giveaways section, and an audience reach module that communicates platform scale at a glance.
Scope covered brand direction, UI/UX design, full Webflow development, CMS architecture, and JSON-LD structured data for search visibility.
Built to serve both the fan experience and the business side of sports media.
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Posted Mar 4, 2026

Brand identity and website design for CFB Alerts, enhancing engagement and SEO.