Design and Development of ÒNÀ Travel Platform by Abel JamesDesign and Development of ÒNÀ Travel Platform by Abel James
Built with MagicPath

Design and Development of ÒNÀ Travel Platform

Abel James

Abel James

ÒNÀ — Curated African Travel Experiences
A premium travel platform designed to help people discover authentic, handpicked experiences across Africa—from cultural city tours and local food to adventure and luxury escapes.
Why I built it
Many African travel platforms focus mainly on accommodation or transportation. I created ÒNÀ to focus on the experience itself, making it easier for travellers to discover destinations through local culture, trusted experts, and thoughtfully curated activities.
Design direction
The interface combines modern usability with the warmth and character of African travel. Large editorial typography creates an aspirational feeling, while the clear navigation and search panel make the experience practical and easy to use.
The hero section immediately communicates the platform’s purpose and allows visitors to search by destination, date, and number of guests without leaving the page.
Visual inspiration
The design was inspired by premium travel magazines, African hospitality, traditional patterns, and the warm atmosphere of coastal cities such as Lagos, Accra, Nairobi, and Cape Town.
The ÒNÀ logo uses a decorative symbol inspired by African craftsmanship, paired with elegant typography to give the brand a distinctive and culturally grounded identity.
Colour system
Colour system
Deep forest green — #0B3B32: communicates trust, nature, and premium hospitality.
Burnt orange — #B4551B: adds warmth, culture, and a sense of adventure.
Soft gold — #D99332: highlights important details and reflects African sunlight.
Warm ivory — #F7F4EE: creates a calm, welcoming background.
Dark green text — #183F37: provides strong readability while supporting the brand identity.
Outcome
The result is a refined travel experience that feels distinctly African, visually premium, and easy to navigate. ÒNÀ helps travellers move from inspiration to discovery and booking within one clear and inviting interface.
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Posted Jul 20, 2026

Created a premium travel platform for curated African experiences.