P00LS

In the modern era of OnlyFans, Patreon and Passes, creators have made billions of dollars.  They've done so entirely off the backs of their fans, and yet interestingly, fans make nothing.  Shouldn't fans be able to share in a creator's success that they helped create?  Shouldn't time, attention, and loyalty be worth something in return? With the rise of crypto, we realized social tokens were exactly the type of product to service this need - a crypto version of a loyalty point.  For each creator on P00LS, we created a unique social token that their fans could earn by engaging with them - for following them, buying their products, going to their concerts, etc.  And these tokens could either be cashed out on a crypto exchange, or be used to unlock even more exclusive access to the creator.

Launched in 2021, we created 500+ social tokens for creators including BLOND:ISH, Carlita, Hugo Comte, Ronaldinho, Evan Mock, IAM, Ed Banger, and TK the Legend. We distributed tokens to more than 20m+ fans, and realized a $35M USD market cap (as of Nov 2024).