Fitness
Candace Wu
What
Similar to the Activity rings, there are now Nutrition rings; giving users a high-level overview and effortless metric tracking of macros.
Feeling overwhelmed with your schedule and feel like there is no time to fit a workout in? Calendar integration automatically suggests workout times based on your schedule.
Why
All participants utilize Fitness as a high-level metric tracking to guide them along their fitness journey. However, they still struggle to hit their desired goals due to a lack of discipline or nutrition habits.
User goals
Overview of their nutritional intake or track macros
Quick and efficient, low mental effort
Lose weight, maintain weight, or tone overall physique
Business goals
Increase app ratings from 3.2 to 3.7+
Increase user retention and engagement with the app
Increase user satisfaction (Customer Satisfaction score of 80%)
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Posted Feb 26, 2024
Filling the health journey gap & building discipline
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