Node 8 embarked on a rebranding process to enhance its visual identity and reinforce its commitment to innovation and community-building in a digitally-disruptive future. The goal was to create a brand identity that reflects Node 8's mission as a catalyst for innovation and its role in shaping the future of Africa's digital landscape.

Logo

Brand Colours

Stationery

Social Media Designs

Node 8, formerly known as Ho Node Hub, is a digital innovation company dedicated to fostering innovation and entrepreneurship in Africa. Since its founding in 2017, Node 8 has served as a hub for innovators, investors, startups, and entrepreneurs, providing a safe space and inclusive community for building ventures that solve African problems.

ThirdLaw developed a new visual identity for Node 8 that embodies its commitment to innovation and future readiness. The logo features a bright neon red-orange and yellow color scheme, with the number eight symbol incorporating a detached middle point to represent the letter 'O' in "Node." This symbolizes Node 8's location or address in the digital "metaverse," highlighting its position as a leader in digital innovation. The clean typeface and vibrant colors reflect the brand's evolution and forward-thinking approach. The visual identity extends the concept of innovation and future focus, presenting a design that is both innovative and future-focused, ensuring Node 8 remains at the forefront of digital innovation and new beginnings in Africa.