MVP - Data Visualization- SaaS Startup
David Pokorny
Data Visualizer
Product Designer
UI Designer
Figma
FirstBite - Foodservice Prospecting, Tracking, and Forecasting. All in One Place
FirstBite is a platform designed to help food manufacturers streamline sales in the foodservice industry by providing valuable data on restaurants and customer trends. It offers tools for targeting potential buyers, managing relationships, and enhancing sales strategies.
The Problem
The founder of FirstBite approached me with a challenging task. The previous interface was visually cluttered, making it difficult to distinguish individual rows of data.
We needed to simplify the visualization of a very large database of items to make it more user-friendly and accessible.
Old Screenshot
David is a top notch designer and team player. He led design work for both our website and webapp. Working with David = new ideas + quick turnarounds + quality work. Highly recommend him for any design project.
The Solution
We collaborated for several months, during which I developed a clean and streamlined layout for the MVP launch. The new design focused on simplifying the large dataset while improving usability.
I'm sharing screenshots with dummy content—these do not reflect real-time data.
