Marketing Material for a Construction Company

Cogent Group is an Australian construction company who have completed projects for Westfield in Sydney CBD, Hornsby and Miranda. They’ve also worked with multiple hotels, Macquarie University and the International MAARIF School of Australia.

The client’s brief was to create new templates for his marketing and proposal documents. It was clear that a designer was originally engaged for the logo and branding. However as time passed it was evident that  the existing template didn’t work for them as guidelines weren’t followed and not even margins were consistent.

It was important for me to not only give their collateral a refresh in design but make sure that I made the templates user friendly so that they could easily be maintained after some light training.