Industry: Cybersecurity & Cloud Consulting Role: Lead Product Designer Timeline: 12 weeks Deliverables: Website Redesign + Web Application Design

Pathsecure, an Identity Access Management (IAM) and cloud consulting firm, needed a complete digital transformation. Their existing online presence didn't reflect their expertise in cybersecurity, and they lacked a robust platform for clients and consultants to collaborate effectively.

No centralized platform for client-consultant collaboration

Complex IAM concepts were difficult for potential clients to understand

No way to track consulting projects or share sensitive documents securely

Multiple user types (Clients, Consultants, Admins, Support) needed distinct experiences

I started by understanding the cybersecurity consulting landscape and the specific needs of Pathsecure's audience.

Stakeholder interviews with Pathsecure leadership and consultants

Competitive analysis of enterprise consulting platforms

User interviews with existing and potential clients

Technical requirements gathering for security compliance (GDPR, CCPA)

Clients felt intimidated by technical jargon around IAM and cloud security

Consultants needed a streamlined way to manage multiple projects simultaneously

Trust and security perception were critical for conversion

Document sharing and project tracking were major pain points

Hero section with clear value proposition: "Secure Your Digital Infrastructure with Expert IAM Consulting"

Trust indicators: Client logos, certifications, case study highlights

Service cards with simplified explanations of complex concepts

CTA strategy: "Request Free Security Assessment"

Broke down technical services into digestible sections

Used analogies to explain IAM concepts (e.g., "Think of IAM as your building's security system—but for your digital assets")

Interactive consultation request forms

Consultant expertise showcase

Dashboard Design Philosophy: I designed each dashboard to prioritize the most important information for that user type while minimizing cognitive load.

Project status cards with progress indicators

Quick access to recent reports and documents

Unread messages counter

Upcoming milestones timeline

One-click consultation requests

Active projects overview with priority indicators

Time-sensitive tasks highlighted

Client message notifications

Quick document upload functionality

Performance metrics (optional view)

Multi-Factor Authentication UI flows

Session timeout warnings

Secure file upload with progress indicators

Role-based access control visual hierarchy

HTTPS indicators and security badges

SSO login flows (Google, Microsoft, Okta)

Cloud platform connections (AWS, Azure, GCP)

Payment gateway integration (Stripe)

CRM integration considerations (Salesforce, HubSpot)

40% reduction in project coordination time

65% increase in consultation requests post-launch

95% client satisfaction with platform usability

Streamlined consultant workflow, allowing 30% more project capacity

Average time to access reports: reduced from 3 days to instant

Project visibility increased from monthly emails to real-time updates

Consultant communication response time reduced by 60%

50% reduction in administrative overhead

Centralized client communication (previously across email, Slack, and calls)

Standardized report delivery process

1. Simplifying Complex Concepts: Working in cybersecurity taught me the importance of translating technical jargon into everyday language. I created a "translation guide" that the Pathsecure team still uses in their sales process.

2. Balancing Security with Usability: There's a constant tension between robust security and smooth user experience. I learned to make security features feel reassuring rather than burdensome—using clear indicators and explanations rather than just adding friction.

3. Designing for Multiple User Types: Creating distinct yet cohesive experiences for four different user types was challenging. The key was identifying shared components while allowing role-specific customization.

4. The Power of Progressive Enhancement: Rather than launching with every feature, we prioritized core functionality and planned for phased rollouts. This allowed us to validate assumptions and iterate based on real usage data.

Design: Figma (for all design work)

Prototyping: Figma, ProtoPie (for advanced interactions)

User Research: Maze, UserTesting, Zoom

Collaboration: Miro (for workshops), Notion (for documentation)

Handoff: Figma Dev Mode, Zeplin

The Pathsecure project was an incredible opportunity to design for a complex, security-focused domain. By prioritizing user needs, simplifying technical concepts, and creating distinct experiences for each user type, we built a platform that not only looks professional but genuinely improves how Pathsecure and their clients work together.

The success of this project reinforced my belief that good design isn't just about aesthetics — it's about understanding business goals, user needs, and technical constraints, then crafting solutions that balance all three.