I spearheaded the rebranding of Nomad Tanzania's office, overseeing the entire process from ideation to execution. The objective was to integrate brand messaging, social values, and the essence of camp and wildlife experiences into a corporate setting.
I managed every phase of the project, starting with conceptualization and planning, collaborating closely with Fathom, UK, an international design agency, to create a cohesive and visually impactful design. I ensured that each element of the rebranding reflected Nomad’s commitment to sustainability and local culture.
Visuals: Main wall in the Board Room showcasing all Nomad Camps: Mkombe's House, Greystoke, Kigelia, Serengeti Safari Camp, Chada, Sand Rivers, Expeditionary Walking Camp, Lamai, Kuro and Entamanu.
Once the design was finalized, I oversaw the process of sending the materials to print, ensuring high-quality standards were maintained. I carefully reviewed the final proofs, managed the canvas installation, and supervised the project handover, ensuring a smooth and successful completion. The end result was an office environment that not only strengthened the company’s identity but also created a workspace that resonated with the brand’s mission and values.
Here is a snippet of the Corridors and the Board Room.
Visuals: Our mission, detailed logo explainer, values, pillars of “Life Enhanced,” i.e. Lifelong Learning & Growth, Health & Well-being, and Conservation & Environment; and employees’ rights & HIV/AIDS policy.
Visuals: A focal point presenting all Nomad camps, our mission, values, and a summarized logo explainer.