🐷 Ruminate Feedback

Sami Downing

UX Designer
UI Designer
Figma
Notion
Slack

A digital platform connecting sustainable food producers to expert evaluators, driving innovation, fostering collaboration, and shaping a just, equitable, and environmentally sustainable food system.





Overview 🔎



Ruminate is a nonprofit innovation hub operating out of Grand Rapids, MI. They provide consulting, testing, and service design services for entities that are contributing to a sustainable food system. Ruminate wants to “drive change by demystifying food system issues” and by making information more accessible to those serving the food system. One way they do this is by helping small ethical, equitable, and environmentally sustainable food producers evaluate their products through data and expert consultation.

Challenge 👀



In today's rapidly changing food industry, small businesses face significant challenges in testing new product ideas without proper structure. This often leads to wasted time and energy. Ruminate recognizes the need for a more streamlined approach and aims to digitize its services to provide customers with an efficient and effective platform for product evaluations. Partnering with Tech Fleet, Ruminate seeks to design, test, and code an innovative solution that empowers small food businesses to bring their ideas to life. This new platform promises to revolutionize the way small food businesses test and evolve their product ideas.

Solution



To create a feedback platform that links value-based food producers with evaluators, delivering prompt, comprehensive, consistent, and iterative feedback on their products. With this platform, small, purpose-driven producers can stay ahead of the curve, making informed R&D decisions and rapidly adapting to market trends with the guidance of industry experts. This empowers them to elevate their products, diversify their product lines, boost sales, and explore new frontiers. By harnessing the platform's evaluative prowess, small producers can surmount the barriers that typically impede their product development, enabling them to play a more prominent role in shaping a food system that is just, equitable, and environmentally sustainable.

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