Faranak Shahroozi • Specialized Webflow Design & Dev Sprint

Saahil Khan

Web Designer

UX Designer

Webflow Developer

Figma

JavaScript

Webflow

Service: Expert Webflow Design & Dev Sprint • End-to-End Website Solution

Faranak Shahroozi website hero section

Project Snapshot

Faranak Shahroozi is a concert pianist who has charmed audiences from Hollywood studios to First Lady Jill Biden's Luncheon. Her masterful performances have earned praise from Yo-Yo Ma and Robert Mondavi, while her compositions grace both NBC productions and independent films.

With an upcoming livestream performance with the Crown Prince of Iran (500,000+ viewers), Faranak's decade-old website needed to quickly evolve to:

Showcase her diverse portfolio by bridging the gap between her classical roots and contemporary Hollywood portfolio

Transform passive audience engagement into revenue through digital album sales and licensing deals

Establish a premium digital brand that reflects her high-profile collaborations and performances

Golden ratio overlay on Faranak Shahroozi hero section, design draft

BEFORE/OLD: hero section of Faranak Shahroozi's website before collaboration

“I had a fantastic experience working with Open Omega for my website. Saahil and his team delivered outstanding results and made a positive impact on our business. They were prompt in addressing concerns, detail-oriented, and always available when needed.” — Faranak Shahroozi

Website load and hero animation on Faranak Shahroozi's website

Key Outcomes

Generated a 250% increase in music licensing inquiries within six months, securing scoring opportunities for films including "Playing the Crease" and "165 Days"

Secured major distribution partnerships with CBS, Universal Music, and Symphonic Music

Pioneered a first-of-its-kind music licensing system in Webflow with Azure-cloud integration, streamlining licensing collaborations with film producers and studios

Implemented Webflow eCommerce integration that achieved positive ROI within two months of launch

Elevated brand positioning, resulting in prestigious performance engagements including the 2024 First Lady's Luncheon.

Diving Deeper

Building on our Logo & Brand Basics sprint, I redesigned Faranak’s website in Webflow to serve both a professional portfolio and a powerful business tool.

A glimpse into the key Webflow features that made the difference:

Discovery & Research

My research revealed that younger audiences are increasingly drawn to classical music through digital platforms. This insight sparked my approach to bridge Faranak’s classical artistry with modern UI & UX expectations.

2/4 User Personas: Andrea Smith and Aliyah Carter

Website Architecture and Design

The site architecture guides serves multiple audience segments—from filmmakers to fans—while maintaining an elegant, intuitive user journey.

Sitemap for Faranak Shahroozi's Webflow website

eCommerce Store

I transformed Faranak's musical catalog into an engaging digital storefront using Webflow eCommerce, complete with audio previews, payment processing and instant digital delivery.

eCommerce store with audio previews on Faranak Shahroozi's Webflow site

Sync Licensing Page with Music Filter

Here's where I pushed Webflow's boundaries: a first-of-its-kind licensing system that lets producers and filmmakers instantly find the perfect track through mood, genre, and vocal filters. It's the feature I'm most proud of as it uses Webflow CMS and Azure-cloud to turn complex licensing into an intuitive experience.

Sync/music licensing page with Webflow CMS audio players and a variety of filtering options

Pinterest Inspired Gallery

Using a responsive Masonry layout(inspired by Pinterest), I created an intimate visual narrative of Faranak's journey.

A photo gallery using a responsive masonry layout powered by Webflow CMS

Blog

Blog page design showcasing press mentions and interviews of Faranak Shahroozi

Project Impact

This project proves that thoughtful Webflow design can transform how artists connect and create value. Faranak's success continues to remind me why I love building on Webflow.

You can read the full story here ↗

Let's Talk About You

Your Webflow success story is waiting to be written—I'd love to learn more about you and help you make your mark online. Click on “View Services” or "Get In Touch" to get started.

Like this project

Posted Jan 10, 2025

Designed and engineered a powerful Webflow site for a concert pianist whose music enchants royalty, Hollywood & The White House.

Likes

Views